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Partners for Pet Wellness

Veterinary Products Inc. B 2013

Veterinary Products Inc. was founded in 1994 by a group of 10 veterinarians in the metro Atlanta area. Led by Dr. Michael Good, they envisioned a company that could serve as a buying group for smaller animal hospitals and provide benefits not offered by other distributors.

After revealing damaging management practices that were leading the company toward bankruptcy in 2009, Veterinary Products Inc. changed its management techniques. This new leadership team provided the board with a 10-step plan, including improvements in the systems, processes, financial management, and a strategy to strengthen relationships with suppliers.

Bob MacDonald, the current president, is the leader of this new management. Under his leadership, Veterinary Products Inc. is increasing its role to meet the community’s needs. Today, the company’s business serves more than 550 veterinary stockholders who represent more than one million pet owners. Every day, Veterinary Products Inc. is providing animal hospitals with supplies in a timely manner and at an affordable cost.

In meeting the community’s needs, Veterinary Products Inc. also participates in community service. In 2012, the organization donated more than $31,000 to nonprofit organizations. Veterinary Products Inc. supports the Homeless Pets Foundation, Litter Doctor, PAWS Atlanta, and other charitable organizations.

This 2013 Small Business of the Year top nominee has overcome adversity to strengthen its relationship with the Metro Atlanta community. As Veterinary Products Inc. continues to grow, they remain committed to serving their clients and providing many benefits that competitors cannot.

Business Profile

Owner: Bob MacDonald

Industry: Pharmaceuticals and medical supplies for veterinary hospitals

Year Established: 1994

Location: Kennesaw

Number of Employees: 14

Percentage of Growth in 2012: 1%

Did You Know?: Veterinary Products Inc. has donated more than 2,400 boxes of Litter Doctor kitty litter to PAWS Atlanta.

Website: vpivets.com

Social Media:                     Facebook – facebook.com/vpivets

Twitter – twitter.com/vpivets

GooglePlus – plus.google.com/110605086057876247549#110605086057876247549/posts

YouTube – youtube.com/user/vpivets

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