This article is number six in a series of profiles of the Cobb Chamber’s 2015 Top 25 Small Businesses of the Year. Check back with Chamber Ink everyday in May for a new profile on a different Top 25 Business. We will wrap up the series on June 1 with the announcement of the 2015 Small Business of the Year.
You might think it’s all in the name – heating, cooling, plumbing and electrical – but with Casteel it’s really so much more. Casteel Heating, Cooling, Plumbing and Electrical’s company culture prides itself on having a true family atmosphere by increasing employee morale and bringing employees together.
Listening to feedback from customers and employees, Casteel has been making significant changes in every department to fuel growth and profits in a down industry. By implementing the new changes the company has seen a 55 percent increase in sales revenue, a 40 percent increase in internet marketing leads and a 40 percent increase in staff and payroll over the last six years.
Facing the outside forces of mild temperatures and an even cooler economy, Casteel chooses to focus tirelessly on improving customer service, serving them rather than selling to them. Casteel allows each of their employees to become top craftsman, providing over 120 hours of training per year for each employee.
Business profile:
Owner: Bob Casteel and John Hillis
Industry: HVAC, Plumbing, Electrical
Year Established: 1998
Location: Marietta
Number of Employees: Full-time: 130, Part-time: 8
Percentage of Growth in 2014: 24%
Did You Know?: In the past 10 years the number of qualified technicians in the workforce has dropped by 50 percent. To fill this void, Casteel has initiated a “bring a buddy to work” and a “border to border” program to recruit and train qualified technicians.
Website: www.casteelair.com
Social media:
Facebook: https://www.facebook.com/CasteelAir
Twitter: @casteelair
