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Otter’s Chicken is a family friendly, sports-themed restaurant specializing in all things chicken. Otter’s Chicken aims to serve the finest chicken tenders you can find anywhere in the country. At Otter’s, all ingredients are sourced locally and everything on the menu is prepared fresh—never frozen. One of the company’s favorite sayings is, “If the Colonel had our chicken, he’d be a General by now!” Otter’s Chicken strives to make sure every customer that walks through their door has a remarkable experience.

The past twelve months have been a time of great excitement and expansion for Otter’s Chicken. In 2017, Will Peterson and the Otter’s Chicken team expanded into a third location in the Kennesaw Marketplace, and achieved its highest percentage of sales growth in the company’s nine-year history. Currently, the Otter’s team has begun construction on its fourth location—Governors Town Square in Acworth. Otter’s Chicken plans to have a total of eight locations by 2021. Otter’s Chicken wanted to increase sales revenue and in 2017, they achieved their goal of a growth rate of 68%.  Otter’s Chicken has a strategic plan to hire 150 full time employees and increase sales by $10 million over the next five years. In the future, Otter’s Chicken hopes to begin a franchise throughout the Southeast.

Learn More about Otter’s Chicken

Owners: Will Peterson; Bill Peterson; Kevin Higgs; Randy Helton

 Year Established: 2009

Location: Marietta

Number of Employees: 14 (full-time); 76 (part-time)

Percentages of Sales Growth in 2017: 68%

Did you know: In light of Otter’s favorite slogan listed above, Otter’s Chicken formed a General’s Club for their most loyal customers who receive a 25% discount on every visit.

Website: www.otterschicken.com

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